Archive 1906

The visual identity for Archive 1906 is built around simplicity, using modern typography that’s been carefully arranged to create a calm and balanced feel. In a store surrounded by a mix of colors, prints, and brands, it quietly offers a sense of rest.

The logo brings in a touch of modern style while keeping a timeless character. It’s designed to feel both classic and up-to-date, in tune with the fashion-conscious professionals who visit the store. With subtle details, it reflects values of elegance and style, without trying too hard.